Targeting Millennials Through E-commerce

LAUNCH! gets in with the Millennial crowd and surfaces our findings on what are the best ways to target Millennials through e-commerce. Find out where Millennials are, what gets them to tick, and get creative ideas on what you can do to make them brand loyal customers.

Are You Effectively Using Social Media to Promote Your Company?

Companies are alarmed to find out that their online advertising strategies and $219 billion annual media marketing spend (U.S.) are mostly ineffective at converting consumers. So let’s get into how you can best put your marketing budget to good use and create an effective advertising campaign on social media.

Insights into the Changes Impacting the Digital Entertainment Industry

Current analytics is giving our industry insights, which are so profound, that they are impacting and changing content creation, its accessibility, as well as the way we are monetizing it. What does this mean for the future of digital entertainment and advertisers who market through it?