6 Tips on How to Market or Sell to Millennials Online
1) Mobile Rules.
2) Simple Still Graphics and Word Art. 3) Native Gaming Integration…
5 Essential Content Marketing Strategies to Use for Your Campaigns
Content marketing is a 44 billion dollar industry and is the top priority of 39% of client-side marketers and growing. Digital platforms are also the fastest growing consumer channel of content. If you are looking to create online content as a marketing strategy, there are essentially 5 basic things you need to know.
Insights into the Changes Impacting the Digital Entertainment Industry
Current analytics is giving our industry insights, which are so profound, that they are impacting and changing content creation, its accessibility, as well as the way we are monetizing it. What does this mean for the future of digital entertainment and advertisers who market through it?
Monetizing Content Through Analytics
The ideas of how consumers get through commercials is evolving. The market trend is driving towards consumer choice on when and how they watch creative and commercial content.
Made Globally
The “Made In China” labels are becoming irrelevant. There are so many elements that go into a product before it hits market. In fact “Made In” labels only tell part of the story. Companies are now combining materials from all over the world to create new products, as well as outsourcing, off-shoring and now, world-sourcing.
How is Reality TV Shaping Our Culture and Children, Marriage and Relationships?
Reality TV came at us so fast ever since MTV’s Real World in 1992 [2] that we didn’t take much time to question how it is shaping our culture and our children. What are the consequences of accepting this new reality?
What’s Next In Social Media?
“The end of Social Media 1.0 is the beginning of a new era of business, consumer engagement, and relevance.”
The Modern Dynamic – How New Digital Platforms are Effecting Market Dynamics
Advertisers behind the scenes are collecting enormous amounts of data on you based on your usage. This has dynamically affected the landscape of global communication as well as the market.